Marketing Matters Live!
On-location Broadcast
from the American Marketing Association’s Mplanet 2006

eBroadcast systems: A new marketing medium for the age of content overload.

Jesse Wacht, Vice President of Business Development for Mentoru.com, explores a new communication medium for today’s marketers, designed to reach today’s busy audiences: eBroadcasting. Find out:

• Why eBroadcasting incorporates 5 key elements: Internet Radio Talk Shows, Multimedia Presentations, eLessons, and Webinars, plus an eBroadcast Center to deliver, manage, and track it all
  
  
• Why today’s oversaturated prospect and customer audiences respond better to eBroadcasting than to media that worked well as little as three years ago
  
  
• How easy navigation to short, “digestible” chunks of knowledge, along with tracking and management tools, can boost marketing effectiveness and productivity.

Mr. Wacht also provides instructions for easy access to a sample eBroadcast system so listeners can see – and hear – one in action.