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Business Best Practices Radio Show 10-22-04
Connecting people with the knowledge that produces results
Host: Jesse "Bottom Line Guy" Wacht
Co-founder, Business Best Practices.com


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Listen to the Show Archive by Clicking
the Appropriate Media Link for
each Segment in the Agenda Below.


Contributing Editor: Howard Putnam
Ex-CEO Southwest Airlines
Appears first Friday of every month


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Friday, October 22, 2004, 8 AM PST
Schedule Guests and Agenda
Management & Leadership
8:00-8:15 AM PST


Business Profile

Bill's Personal Site



What Every Leader, Everywhere Wants in Communication

Bill Jensen, Author, Speaker,
CEO of The Jensen Group


  • For YOU (not them) to get to the point
  • For you to touch them emotionally by answering their question Why should I care?
  • For you to be unbelievably clear about what they should do next
Customer Acquisition & Retention
8:15-8:30 AM PST


Business Profile

Tony's Personal Site




Time to Readiness…what’s the big deal?

Tony Parinello, best selling author
and radio talk show host

Here’s what you must know to create an overachieving sales team…

  • How to meaningfully and memorably present your message to them
  • How to pick the right person to deliver the message
  • How to nail the REAL topic or behavior you should be addressing…it’s not always obvious
  • Tips on how to effectively coach your team as they’re learning a new skill
  • The secret to getting results instead of excuses
Customer Loyalty & Communication
8:30-8:45 AM PST


Business Profile

Bill's Personal Site



Competing on Clarity…Now!

Bill Jensen, Author, Speaker,
CEO of The Jensen Group


  • The 5 basics of writing the Ultimate Email
  • How to delete up to 75% of the unnecessary emails you now receive
  • How to effectively connect with people as individuals via email
  • The 5 critical questions that create communication that changes behavior
Bottom-line Wrap-up plus Q & A
8:45-9:00 AM PST


Jesse's Business Profile



Bottom-line Wrap-up plus Q & A
Host, Jesse Wacht with Tony Parinello


  • Putting It All Together: Insights, Input and Integration of the topics from today's guests with Jesse and Tony Parinello as they wrap up and give their take from a people, process and management implementation angle.


Past Show Agendas with Links to Archives

9/24/04--Four Segments - Putnam, McKain, Gitomer, Putnam/Wacht

10/1/04--Four Segments - Putnam, Gitomer, Gitomer, Putnam/Wacht


10/8/04--Four Segments - Faust, Alessandra, Alessandra, Faust/Wacht

10/15/04--Four Segments - CRM, Roebke, Higby, Davis/Wacht


About Business Best Practice Radio

Internet radio with a supporting Web site...a powerful combination for delivering business best practices that you can quickly absorb and immediately apply to your business.

In each of the four 15-minute segments of the Internet radio show you "take-away" fresh, up-to-the-minute, concise modules of information from world-class business experts that will leave your competitors in the dust. Information that you can't get in print or some stagnant Web site. And from our continuously updated supporting Web site, BusinessBestPractices.com, you'll be able to access more in-depth information on the show's "take-aways."

If you experience any difficulty, please send an

email to support@businessbestpractices.com .



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